Pitching a product

In this resource, students will be studying two extracts of very different sales pitches from the BBC show The Apprentice. Contestants on The Apprentice had to design an app for a smartphone and then pitch it to an audience at a technology fair. The pitches are printed in the handout that can be downloaded and printed at the bottom of this page.

To help students analyse the extracts, ask them the following questions, which are also included in the handout:

Can you see any features of spontaneous talk being used in either extract?


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